31 January 2023

Shwopping for 15 Years!

This month we’re celebrating 15 years since we launched the M&S and Oxfam Clothes Exchange, which is now known as Shwopping

Since 2008, our UK customers have given new life to over 35.7 million items of clothing by placing them in one of our in-store Shwop boxes, contributing an estimated £23 million to Oxfam’s vital work. Joanna Lumley launched the campaign with a series of TV and print adverts.

A colour image of a black coat in front of a pile of clothing.